Overview
Following on from the success of St Pancras Station – Your Local Guide, (a dedicated landing page on Camdenist.com plus a double page print spread in Camdenist Presents Unlockdown, delivered through the letterboxes of all 270,000 residents in the London Borough of Camden), station operator HS1 recently partnered with TheLococo on a new project.
The aim was to promote the Station and it’s retail and F&B outlets as an all-weather solution to shopping and specialising from Christmas on through the winter months. The Camdenist audience is perfectly targets for HS1, who are keen to attract non-travel visitors to the world class offering that includes Fortnum & Mason, Searcys Champagne Bar and L’Occitane amoung the retailers and restaurants.